Shutterstock grants its users with non-exclusive and non-transferrable right to use, modify, and reproduce its images through two types of licenses: Standard and Enhanced. It also offers footage licenses in the form of Use License and Comp License. These licenses can be yours by purchasing a subscription plan that fits your creative needs and budget. If you want further discounts to get these licenses, you can use a Shutterstock coupon code.

Image License

You can use the images you downloaded as permitted by the kind of license you purchase. If the rights you require are not granted by either of the two licenses, Standard and Enhanced, you can contact the website’s customer support service. To give you an idea which license best suits your creative needs, here is a brief description for both, helpful resources.

  • Standard License. The Standard License grants you to use the images as a digital reproduction. You can use them on websites, social media, software, e-cards, online advertising, mobile apps, blogs, e-magazines, e-books, YouTube, Vimeo and other video-sharing services. You can also use them in physical form as part of packaging, business cards, letterheads, billboards, cover art, magazines, newspapers, and other physical forms, provided that the images are not reproduced over 500,000 times.

You can also use the images in your Out of Home campaign as long as your audience will not exceed 500,000 gross impressions. You can also use the images for your personal, non-commercial use. Lastly, you can incorporate them in advertisement, television series, videos and other distribution of multimedia products as long as the budget for the said production will not exceed $10,000.

  • Enhanced License. The Enhanced License grants you the right to use the images in any manner permitted under the Standard License, minus the limitations on the number of impressions, reproductions and budget. You can also incorporate them into promotional or merchandise items, provided that the merchandise includes other creative or functional elements aside from the image. You can also use them for decorative purposes. Lastly, you can incorporate them in digital templates for distribution and sale.

Footage License

The Footage License comes in two kinds: Use License and Comp License. Use License grants you the right to use footage in productions, on websites, and in connection with live performances. On the other hand, Comp License grants you the right to use footage in test, sample, or rough cut evaluation materials. You are not allowed to display the footage to the public nor incorporate it into any footage. It may be edited but you are not allowed to alter or remove the Shutterstock watermark.

Do you know what kind of license best suits your creative needs and budget? We hope that this will help you determine the best for your personal and business needs. To help you with cost reduction, we are giving you a Shutterstock coupon code. Use this Shutterstock coupon to enjoy discounts from your subscription plan or purchases. The website is affiliated with Shutterstock. We only give you the most valid and active coupon codes for your license procurement.

By Jean